The new “2024 United States Refractive Atlas” features newly modeled refractive error populations with notable increases based on our latest research, and the included directory now also lists all ASCs performing refractive surgery.
The “2024 United States Refractive Atlas” provides a geographic analysis of the US refractive market in 85 metropolitan areas. Market Scope’s MedOp Index™ Analysis is used to identify the potential for refractive surgery and considers many factors for each geography, including: population age distribution, refractive error, income/buying power, overall health, education level, and location of refractive surgeons and LVC centers. High-opportunity populations and benchmarking comparisons are provided for each metropolitan area. Additionally, the atlas provides a comprehensive directory of all US practices offering refractive surgery. Market Scope also offers customization of atlas data to align with sales territories or specific geographic areas.
The atlas offers an in-depth examination of refractive surgery market opportunity, and Market Scope’s MedOp Index™ Analysis integrates multiple variables to illustrate US market opportunity by metro area. The following information is included for 85 metropolitan areas:
Geographic opportunity is estimated with multi-factor criteria using Market Scope’s MedOp Index™ Analysis. The index is derived from multiple supporting indexes and considers the following factors in each metro:
To arrive at the population categorized as “moderate refractive opportunity,” we consider the geography’s residents with refractive error and the age requirements in line with refractive patient ages. To arrive at the “high refractive opportunity population,” we consider the population with refractive error and age requirements in line with refractive patient ages that also meets the other key drivers of refractive surgery: healthy/active lifestyle, education, and the ability to pay. To arrive at the “ultra-high refractive opportunity population,” we consider the population with refractive error and age requirements in line with refractive patient ages that also meets the other key drivers of refractive surgery: healthy/active lifestyle, education, and the ability to pay; this group is further segmented to the population of patients who fall within the -2 diopters to -7.9 diopters range of refractive error.
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